As we all wait for the drop of Justin Bieber’s latest album, Purpose, and for the drop of the official video for Sorry (if he’s going to release one), Justin Bieber has already released his Icelandic-inspired film for I’ll Show You. His brand of choice? Off White.
What’s interesting is that what he’s wearing seems to be Off White AW15, not even a brand new set of clothes not out in the shops. I’ve taken a quick look at the major retailers, but with Virgil Abloh’s cult following, most of them have already copped the collection. Search as you see fit.
Off White below: Hoodie (first picture), jogging bottoms (featured picture)
Unsurprisingly, most of his other outfits are pretty normcore and undistracting, blending in with the Icelandic background and presumably to make us focus on the words, which seem to detail Bieber’s struggle with his reputation as he’s risen to fame, but who knows.
Watch the full video:
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